When you visit our website, https://www.betcardano.com ("BetCardano" or the "Site"), and utilize our services, you entrust us with your personal information. We highly value your privacy. This Privacy Policy provides you with information about the data we collect, how we use it, and the rights you possess concerning it. We encourage you to carefully review this privacy policy. If you disagree with any aspects of this policy, kindly refrain from using our website and services.

1. WHAT PERSONAL DATA DO WE COLLECT?

1.1.1 Personal information you disclose to us:

Overview: Your email address, contact details, preferences, and any information you voluntarily provide when interacting with our casino reviews, wallet guides, and affiliate links.

We collect any personal data you voluntarily provide us, including contact information and preferences when you subscribe to our newsletter, contact us for support, or engage with our Cardano casino and wallet reviews.

Upon subscribing to our newsletter, contacting us for casino recommendations, engaging with our VPN or wallet guides, or interacting with us through any other means, we collect the personal information you willingly provide. The specific data we gather depends on the nature of your interactions with us and the Site. The personal information we may collect includes, but is not limited to, the following:

Name and Contact Data: This includes your email address and any other contact information you provide when reaching out for casino recommendations or wallet guidance.

Preferences: Information about your interests in Cardano casinos, web wallets, hardware wallets, VPNs, and exchanges to provide more relevant content and recommendations.

1.1.2 Automatically Collected Information:

Overview: When you visit our website, specific details, such as your IP address and/or browser and device information, are automatically collected.

Upon accessing, using, or exploring the Site, we automatically gather certain data. This includes your IP address, browser and device characteristics, operating system, preferred language, referring URLs, device name, country, location, information about your Site usage, behavioural tracking (pixel) and other technical details. This data is essential for internal analytics, reporting, and maintaining the security and functionality of our site.

Similar to many other companies, we also employ cookies and similar technologies (such as pixel tracking) for data collection.

We may create aggregated, anonymized or de-identified data (i.e., data that is not reasonably capable of being associated with or linked to you) from personal information we collected from or about you. We use such data to analyse request and usage patterns, so that we may improve, optimize, or enhance our Services and improve our users' experience. We reserve the right to use aggregated, anonymized, or de-identified data for any purpose and disclose it to third parties for any reason.

1.1.3 Data Collected from External Sources:

Overview: We may gather limited information from public databases, marketing partners, social media platforms, and other external sources.

We have the ability to obtain information about you from various sources, including public databases, joint marketing partners, social media platforms (e.g., Google and Facebook), and other third-party entities.

1.2.1 How Your Information is Utilized:

Overview: We process your information for various purposes based on legitimate business interests, fulfilling our contractual obligations to you, complying with legal requirements, and/or obtaining your consent.

The personal information we gather through our Site is used for a range of business objectives, as described below. We process your personal information for these purposes based on our legitimate business interests ("Business Purposes"), to fulfill our contractual obligations with you ("Contractual"), with your explicit consent ("Consent"), and/or to comply with legal obligations ("Legal Reasons"). We make use of the information we collect or receive for these purposes:

Send marketing and promotional communications for Business Purposes and/or with your Consent: We and/or our third-party marketing partners may use the personal information you provide to us for marketing purposes, based on your marketing preferences. You can opt-out of our marketing emails anytime.

Send administrative information to you for Business Purposes, Legal Reasons, and/or possibly Contractual: We may use your personal information to send you product, service, and new feature information, and updates about our terms, conditions, and policies.

Deliver targeted advertising to you for Business Purposes and/or with your Consent: Your information may be used to create and display content and advertising tailored to your interests and location, and to assess its effectiveness.

Request Feedback for Business Purposes and/or with your Consent: Your information may be used to request feedback and contact you about your use of our Site.

Protect our Site for Business Purposes and/or Legal Reasons: We use your information to maintain the safety and security of our Site, including fraud monitoring and prevention.

Enforce our terms, conditions, and policies for Business Purposes, Legal Reasons, and/or possibly Contractual.

Respond to legal requests and prevent harm for Legal Reasons: If we receive a subpoena or other legal request, we may need to use your information, including in responding to the legal request.

Other Business Purposes: We may use your information for additional Business Purposes, such as data analysis, identifying usage trends, evaluating the effectiveness of promotional campaigns, and improving our Site, products, services, marketing, and overall user experience.

1.2.2 WILL YOUR INFORMATION BE SHARED WITH ANYONE?

Overview: We only share your information in specific situations, such as to comply with laws, protect your rights, fulfil our business obligations to you, or with your consent.

Data Sharing. We share and disclose your information under the following circumstances:

Compliance with Laws: We may disclose your information when legally required to comply with applicable laws, governmental requests, judicial proceedings, court orders, or legal processes, including responding to court orders or subpoenas, or meeting national security or law enforcement requirements.

Vital Interests and Legal Rights: Your information may be disclosed when necessary to investigate, prevent, or take action regarding potential violations of our policies, suspected fraud, potential threats to anyone's safety, illegal activities, or as evidence in litigation we are involved in.

Vendors, Consultants, and Other Third-Party Service Providers: We may share your data with third-party vendors, service providers, contractors, or agents who perform services on our behalf, such as data analysis, email delivery, hosting services, customer service, and marketing efforts. We may allow selected third parties to use tracking technology on the Site to collect data about your interactions with the Site over time.

Business Transfers: Your information may be shared or transferred in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

Third-Party Advertisers: We may use third-party advertising companies to show you ads when you visit the Site, and these companies may use information about your visits to our Website(s) and other websites to provide advertisements about goods and services of interest to you.

1.4.1 IS YOUR INFORMATION TRANSFERRED INTERNATIONALLY?

Overview: Your information may be transferred, stored, and processed in countries different from your own, but we will take reasonable steps to ensure its protection.

European Clients. If you reside in the European Economic Area (EEA), note that these countries may have differing data protection and legal regulations compared to your country. Nevertheless, we will make all reasonable efforts to safeguard your personal information as per this privacy policy and applicable law.

Whenever personal information is shared with third parties outside the EEA or accessed from outside the EEA, we will ensure that approved safeguards are in place, such as the approved standard EU model contract clauses or the Trans-Atlantic Data Privacy Framework.

1.5.1 OUR STANCE ON THIRD-PARTY WEBSITES

Overview: We do not take responsibility for the safety of information you share with unrelated third-party providers featured in advertisements on our websites.

Third Party Interaction. The Site may display ads from third parties not associated with us, which may lead to other websites, online services, or mobile applications. We cannot guarantee the safety and privacy of data you provide to such third parties. Any data collected by these parties is not covered by this privacy policy. We are not accountable for the content, privacy, security practices, and policies of any unrelated third parties, including websites, services, or applications linked to or from our Site.

1.6.1 HOW LONG DO WE KEEP YOUR INFORMATION?

Overview: Your information is retained for the duration necessary to fulfil the purposes stated in this privacy policy, except when mandated otherwise by law.

Retention Period. We will retain your personal information only for as long as it is required to accomplish the purposes outlined in this privacy policy, unless extended retention is necessary or permitted by law (e.g., for tax, accounting, or legal requirements).

Getting Rid of Your Personal Information. When we no longer have a legitimate business need to process your personal information, we will either delete or anonymize it. If this is not feasible (e.g., due to backup archives), we will securely store your personal information and isolate it from further processing until deletion becomes possible.

1.7.1 HOW DO WE KEEP YOUR INFORMATION SAFE?

Overview: We endeavour to protect your personal information using a combination of organizational and technical security measures.

Security Measures. We have implemented appropriate technical and organizational security measures to safeguard the personal information we process. However, please remember that we cannot guarantee 100% security of the internet itself. While we will make every effort to protect your personal information, the transmission of data to and from our Site is done at your own risk. For added security, it is advisable to access our services within a secure environment.

Additional Rights Reserved. To further protect your privacy and security, we reserve the right to take reasonable steps (such as requesting verification) to verify your identity before granting you access or making corrections.

2. DO WE COLLECT INFORMATION FROM MINORS?

We do not knowingly request data from or market to children under 18 years of age. By using the Site, you confirm that you are at least 18 years old. Should we discover that personal information has been collected from users below 18 years old, we will take reasonable steps to promptly delete such data from our records. If you become aware of any data collected from children under 18, please contact us at contact@lastingtrail.com.

3. WHAT ARE YOUR PRIVACY RIGHTS?

Overview: In certain regions like the EEA, you have enhanced access and control over your personal information. You can review, modify, or terminate your account at any time.

3.1 Rights Under Applicable Data Protection Laws. In specific regions, such as the EEA, you possess certain rights under applicable data protection laws. These rights may include the ability to (i) request access and obtain a copy of your personal information, (ii) request rectification or erasure, (iii) restrict the processing of your personal information, and (iv) if applicable, request data portability. In certain circumstances, you may also have the right to object to the processing of your personal information. For such requests, please contact us at contact@lastingtrail.com. We will consider and act upon any request in accordance with applicable data protection laws.

3.2 Complaint Procedure. If you are an EEA resident and believe that we are unlawfully processing your personal information, you have the right to lodge a complaint with your local data protection supervisory authority. Contact details can be found here: http://ec.europa.eu/justice/data-protection/bodies/authorities/index_en.html

4. ACCOUNT INFORMATION

Overview: You may review or modify your account information or terminate your account at any time by contacting us using the provided contact information below.

4.1 Information Retained After Termination. Upon requesting the termination of your account, we will deactivate or delete your account and information from our active databases. However, some data may be retained in our files to prevent fraud, address issues, assist investigations, enforce our Terms of Service, and comply with legal requirements.

4.2 Cookies. Most Web browsers accept cookies by default. If you prefer, you can usually configure your browser to remove or reject cookies, but this may impact certain features or services on our Site. For interest-based advertising opt-out by advertisers on our Site, visit http://www.aboutads.info/choices/.

4.3 Unsubscribing from Marketing. You can unsubscribe from our marketing emails anytime by clicking the unsubscribe link in the emails or contacting us using the provided details. This will remove you from the marketing email list, though we will still send service-related emails necessary for account administration and usage.

4.4 Do Not Track. Various browsers, including Internet Explorer, Firefox and Safari, currently offer a "Do Not Track" or "DNT" option that relies on a technology known as a DNT header, which sends a signal to websites visited by the user about the user's browser DNT preference setting. Please note that, at this time, we do not honor "DNT" signals or other mechanisms that may allow you to opt out of the collection of information across networks of websites and online services as there is no standard for how online services should respond to such signals. For more information on DNT options, please visit https://allaboutdnt.com/.

5. DO CALIFORNIA RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?

Overview: Yes, California residents have specific rights regarding access to personal information.

5.1 Rights of California Residents. As a California resident, you have the right under California Civil Code Section 1798.83, also known as the "Shine The Light" law, to request and receive from us, once a year and free of charge, information about categories of personal information (if any) disclosed to third parties for direct marketing purposes, as well as the names and addresses of all third parties with which we shared personal information in the preceding calendar year. To make such a request, submit it in writing to us using the contact information provided below.

6. DO WE MAKE UPDATES TO THIS POLICY?

Overview: Yes, we will update this policy as needed to comply with relevant laws. If we believe that the update significantly impacts you, we will inform you.

6.1 Policy Updates. We may also periodically update this privacy policy for other reasons, such as to reflect updated practices. The revised version will be indicated by a modified "Revised" date and will be effective as soon as accessible. In case of material changes, we may notify you through prominent posting or direct notification. We encourage you to frequently review this privacy policy to stay informed about how we safeguard your information.

7. HOW TO REACH US REGARDING THIS POLICY?

7.1 Privacy Policy Questions. If you have any inquiries or remarks regarding this policy, you can reach us via email at contact@lastingtrail.com

7.2 Additional Feedback. For any additional inquiries or comments about us or our policies, feel free to contact us via email at contact@lastingtrail.com.